MAGIC Las Vegas connects fashion brands, buyers and industry professionals at the Las Vegas Convention Center. Teams should plan accommodations, exhibit staffing, appointments, transportation and client hospitality around the market schedule.
Two confirmed Las Vegas editions in 2027
The first MAGIC Las Vegas market runs February 16 through 18, 2027. A second edition is scheduled for August 16 through 18. Registration, show hours, credentials and exhibitor details should be confirmed directly with MAGIC.
Coordinate the full market plan
Hotel location, booth staffing, buyer meetings and team transportation should follow one schedule. Build in time for meals, private appointments and movement through the convention center.
Create useful after hours hospitality
Private dinners, receptions, nightlife and group experiences can provide a more personal setting for buyers, clients and brand teams after the market closes.
Build the Las Vegas market itinerary
A productive market trip needs more than exhibit hours. Keep buyer appointments, booth coverage, team arrivals and client meetings in one working schedule, then select a hotel that reduces unnecessary travel. Reserve important dinners and private spaces early when the city is busy. Groups hosting customers should also decide who manages transportation, guest communication and last minute schedule changes.
After hours plans work best when they support the business agenda. A private dinner, reception or hosted experience can give buyers and brand teams more time together without competing with the show floor. Confirm current registration, access and program details with the event organizer before travel.
Event Experience Gallery
Before arrival, share the final itinerary and primary contact information with every attendee so the group can respond quickly when schedules change.
