the fashion industry’s must-attend event returns to las vegas
For more than three decades, MAGIC Las Vegas has been the fashion industry’s cornerstone event; a vibrant meeting point where trendsetters, retailers, designers, and global brands gather to connect and define what’s next. Returning to the Las Vegas Convention Center, February 17–19, 2026, the show continues to set the standard for innovation and collaboration within the world of fashion.
As the premier Las Vegas fashion trade show, MAGIC brings together exhibitors, buyers, and industry leaders from across the globe to explore new collections, forge partnerships, and celebrate creativity. During MAGIC week, Sin City VIP hosts visiting brands, sponsors, and media with exclusive suites, private events, and curated group experiences that capture the energy of the city and the spirit of the show.
The Show that Defines Fashion’s Future
Each season, MAGIC Las Vegas unites the largest selection of trend, young contemporary, and modern sportswear brands under one roof. From apparel and footwear to accessories and beauty, this show connects retail buyers from major department stores, e-commerce leaders, and independent boutiques with today’s most innovative designers.
Dates & Hours
February 17–19, 2026
The show runs Tuesday through Thursday at the Las Vegas Convention Center. Hours are 9 AM to 6 PM on Tuesday and Wednesday, and 9 AM to 4 PM on Thursday.
Location
Las Vegas Convention Center, Las Vegas, NV
Featured Events & Experiences
MAGIC Las Vegas continues to evolve as a global stage for fashion, culture, and connection. Each season brings together leading brands, designers, and buyers for a full lineup of live activations and high-energy experiences across the show floor. From exclusive collection launches to creative showcases and after-hours networking, every corner of the convention buzzes with opportunity and style.
As the 2026 schedule is finalized, new events and activations will be announced here. Stay tuned for updates on featured designers, industry panels, and evening experiences that define the energy of MAGIC week.
Private Brand Parties & On-Site Activations
Exhibitors and sponsors turn to Sin City VIP to produce high-impact private events during MAGIC week. From rooftop receptions to branded takeovers, our event team manages everything — venues, production, guest access, and premium hospitality.
Services include:
- Full-scale brand event management
- Venue sourcing and buyouts
- Branded décor and entertainment coordination
- Hosted bar, catering, and VIP staffing
VIP Packages for Small Corporate & Fashion Groups
For executive teams, buyer groups, or client entertainment, Sin City VIP designs custom MAGIC week itineraries that blend business and leisure. Enjoy hosted dinners, VIP nightclub access, or curated suite parties across the Strip.
Hotels & Suites for MAGIC Week
Las Vegas hotels fill fast during MAGIC. Secure your rooms and suites early through Sin City VIP’s exclusive group booking channels — including premium accommodations at Circa, Wynn, Venetian, Aria, and Encore.
Las Vegas Hotels: Hotel Deals | Luxury Suites
Featured Rooftop Cocktail Spot: Legacy Club
Perched atop Circa Las Vegas, Legacy Club offers panoramic skyline views, hand-crafted cocktails, and a sophisticated lounge setting — perfect for team celebrations or brand mixers.
Learn More: Legacy Club at Circa Las Vegas
Transportation for MAGIC Week
Simplify logistics for your group with Sin City VIP’s private transportation fleet including Luxury SUV Service for executive transfers and Sprinter Limo for small teams and hosted nightlife routes.
Each vehicle includes a professional chauffeur, cold beverages, and door-to-door service between hotels, the convention center, and evening venues.
Plan Your MAGIC Las Vegas 2026 Experience
Let Sin City VIP handle the details while you focus on your brand, buyers, and business. From hotel suites to after-hours experiences, we’re your inside connection for MAGIC week in Las Vegas.